See the latest updates on website design, SEO, and marketing strategies made to help local businesses in East Longmeadow and nearby towns get found online and bring in more customers.
We get it - building out a full strategic marketing plan takes a lot of time, but adjusting your efforts frequently is crucial to success. The more stuck in your ways you are, the more you’re falling behind. It’s easy to resort to things you’ve already done or are...
With the power your website holds in today’s world, it’s a no brainer that it should be one of your most perfected assets. We have a feeling that continuing to grow and improve your business may be one of your goals for 2019, so don’t let a poor user experience on...
Have you started creating video content for your brand? If the answer is no, you’re already falling behind. Video has become crucial on every platform, every channel and for conveying all types of messages - it’s no longer just one piece of your campaign. Video...
Much like viewing the exterior of a home or finding love at first sight, a good image will make a good first impression. Of course, there’s more to a brand than what’s seen on the outside. A lot goes into forming a respectable brand image, whether it be the creative...
Instagram TV - What does this mean for your Business? At this point, most of us are familiar with Instagram, the social media sharing platform that has recently grown to over one billion total users. It serves as a great touch point for all types of businesses to...
It's no debate that social media has forever changed the way we think, work, and live. Worldwide, there are over two billion social media users, while 81 percent of those in the United States alone use social media. As the percentage of social media users will...
SEO, or search engine optimization, consists of several different factors that affect how your website ranks on popular search engines, like Google, Bing, and Yahoo. These factors include the content and amount of content on your website, if keywords are used...
When most people think of website traffic, they usually point to desktop computers as the source of marketing efforts, when actually mobile phones are where the majority of traffic online comes from. Smartphones have become an increasingly convenient way to absorb...
There are many ways to promote your business online these days. Examples are things such as images, info graphics, ads on Google, content, and much more. Out of all of these mediums, video reigns as the king. According to Animoto, an industry leader in video creation,...
When a customer is interested in your products or services, how can they further indulge in your company? Your website is the number one information location for your customers. Your website connects to your social media, business cards, flyers, and all other...
